As Adbusters continues to romanticize the idea of revolution in their magazine issues, I feel I have to tell them to stop misleading our younger generations.
Although I appreciate your attempt to show the world what is wrong with our consumerist culture, you have failed on many occasions to show the right way. The Occupy Movement that you promoted in 2011 failed by the time winter came along, and the One Percent quickly rearmed, creating one of the most fearful and sophisticated surveillance machines ever known to men.
But let’s consider for a minute that the Occupy Movement was successful. What will these kids do after “the revolution”? Who will govern and what do you stand for? Let me remind you that it only took one week for the people of Argentina to kick their president out, and they did it with cooking pans.
In the following years, the mining and soy industries expanded so much that Monsanto and Barrick Gold alone represent at least 20% of the national economy. Yes, people watch soccer games for free and some groups receive welfare as to not rally against the government again. Egypt had its uprising too, what has changed?
We don’t need pitches and forks. We need urban farmers, we need scientists who can make bioplastics and recycle them into compost, we need to turn our garbage into valuable goods, we need better transportation systems, we need clothes, energy, and green homes.
We need a silent revolution. While being a conscious consumerist can make a difference, we need to tip corporations by targeting their market share. Your attempt to create Blackspots Shoes in order to compete against Nike is much more sincere and effective than the romantification of protesting. The One Percent is truly afraid of people achieving economic independence, while even the most peaceful rally is an excuse to take our tax dollars and build a Police State.
Picture credit: Mark Stohl CC BY 2.0