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By lucas@endneoliberalism On 14 Sep, 2013 At 02:12 PM | Categorized As Green Business | With 0 Comments

The story about the people who make the products is more powerful for brands than going green. First, consumers are willing to pay extra for locally manufactured products because the story behind the product tells a lot about the quality of the product. Artisan and custom-based products are generally of better quality and, hence, last [...]